Webmaster Blog

Analytics and SEO Analytics must be a part of the SEO strategy for a website in today’s competitive marketplace. It gives you a peak into not only how many people are visiting your site but how well your site is doing with converting visitors into customers and much more. We will look at some of the big pieces in your cloud marketing software to get started running through the process of analyzing traffic. There are literally hundreds of things to analyze so this is just a start into improving your SEO with analytics. Organic Search Traffic Tracking the number of visitors who arrive at your site from a search engine without you paying is the most coveted and sought after type traffic. When traffic comes from unpaid sources like search engines or directories it’s called organic traffic. Top ranked websites in the search results will end in getting the majority of traffic. Tracking the visitors from organic sources is the first step to optimizing traffic. It all begins with know how many people are coming to the site. Conversion Rates Once you wrap your head around how many organic visitors the website is receiving the next step is looking at conversion...

Digital marketing in the Middle East faces some challenges even as it grows in popularity. According to a global conference planning firm that recently held a large digital marketing event in the Middle East, there are 30.2 million social media users in the Middle East today. Fifteen million of those users are on Facebook and 5.5 million of them are on Twitter across the region. Digital marketing in the Middle East is clearly on the rise, both for users and businesses – 12.5 percent of MENA businesses surveyed saw an increase in their digital marketing budgets of 80 to 100 percent in 2011. Levant Digital is a full-service digital marketing firm in the Middle East that has several decades of businesses and marketing experience. Levant Digital customers can choose from a wide array of digital marketing services, including social media marketing, to improve their company’s online presence and increase their bottom line. By reaching out to the millions of Middle East users already online, Levant Digital helps companies capitalize on an existing customer base that is ready and waiting to be tapped. Despite the obvious growth in popularity both on the user end and for some companies, Middle East digital marketing...