Webmaster Blog

Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

Latest Developments in Bing vs. Google Battle

In the race to be the most popular Internet search engine on the planet, the field is aptly described as a group of tortoises conspiring to catch a hare.Google dominates search competition so thoroughly (82.89% of the global search market share, at last count) that it’s often hard for tech commentators not to just shrug their shoulders and write about something else. Even so, love of underdogs and the prospect of the overthrow of empire attracts buzz.  Now, it appears Microsoft may be taking another jab at the champion in a tag-team effort between its Bing search platform and Mozilla’s Firefox Web browser. Bing has been an albatross around Microsoft’s neck since 2009, losing the company $5.5 billion in intervening years, but the new deal may breathe new life into the war of the search engines.  Microsoft hopes the deal, inked in the shadow of an expiring partnership between Mozilla and Google, will help elevate the search engine’s paltry market share of 4% to something that can justify not terminating the venture before it hemorrhages even more funds.  The news sheds new light on rumors in other camps that have been speculating on Microsoft’s possible acquisition of Yahoo, and would suggest...
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How To Get And Keep Clients When Running An SEO Company

As search engine optimization is becoming more and more popular nowadays, the number of people who would like to get in that business is growing as well. So if you are one of those people and you would like to start your own SEO company, there are some things you need to know. There are two really important aspects when finding clients. Let's say you have already set up a meeting with people who would like to learn more about your service and eventually use them. How do you reel them in? The Sales Pitch The first step of this process is of course the sales pitch. What makes your services valuable? What makes them special? Why the client needs them? In order to convince a client that SEO is worth the investment you should use various strategies. A typical one is taking the main keywords that describe the client's business best and prepare an interactive chart that shows how much traffic exactly the client will receive after reaching the first place of the search engine page results. All this traffic is related to the client's type of business which increase the chance of attracting new customers. You should have around...
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