Webmaster Blog

Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

Five Easy Steps to Save Your Online Reputation

Reputations are hard to build and easy to lose. In the world of Facebook and Twitter bad press can spread virally.  For instance, when it comes to drug and alcohol rehab centers, one unsatisfied client can create a stink that is damaging to your reputation. In the course of a day your company name can be bandied about online and negative public perception can have a real effect on your bottom line. Here are five ways to handle a situation in which your online reputation is at stake.  Address negative reviews professionally. If a customer writes a negative review about your establishment, a response is necessary. However the way you craft that response is key.  Make sure to address the customer’s grievance while setting forth your side of the story in a non-defensive manner. Always provide the customer with some sort of offer to make the situation better. Track your reputation. You have to stay on top of what is being said about your business in the digital stratosphere. If you have Twitter account you can search for your businesses handle. Also you can set up Google alerts to get notified of any business mentions on Google. People do make decisions...
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