To be successful in social media marketing require time and a lot of work. I personally doubt that there is universal recipe for success about anything, but there are good and bad practices.
Without a doubt social media marketing and optimization can increase number of website visitors and respectively number of sales. Additionally SMM is one of the easiest ways for brand building on-line. Of course everything should be done the right way, depending on many factors like niche, years in business, services/products you offer, etc...
So, let's talk about Twitter, one of the oldest and most popular social networks. In the very beginning Twitter was just a micro blogging platform, but it wasn't very long and Twitter became one of the most popular methods for promotion and fully fledged social network. Twitter is capable delivering high quality traffic, laser sharp visits and can play a medium in your B2B strategy.
If you underestimate the power of Twitter, then your on-line marketing strategy is incomplete.
Let's talk about Twitter marketing
Well, most of the time, there aren't any shortcuts in on-line marketing success, unless you are able to make huge investment into social media marketing and PPC. Though this is equal in most cases of burning money. With Twitter, you have more than few options:
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Invite existing customers/subscribers (if any)
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Invest in sponsored Tweets
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Spend a year gathering large list of loyal followers
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buy Twitter followers
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etc...
You should try all, period. Every marketing strategy is incomplete, if you don't try everything possible.
How to Start Twitter marketing?
Accidentally, I think I've arranged the above bullet points in the right order. The only way to have Twitter boosts and drive decent amount of traffic is to try every possible method.
Buy Followers and Sponsored Tweets – Pros and Cons
These are the paid possibilities and of course there are pros and cons. The best thing to do is to prepare your “homework” and make an extensive research. Google the topic, ask in forums, check reviews on blogs and websites and find from where to buy twitter followers.
Many marketers will say – buy followers, it is cheap, others will say, don't do it, it is waste of money. Well, both are right, you should find a reliable service first that can deliver real twitter follower, preferably interested in your business niche.
After that, it is up to you. To achieve success in social media marketing and especially with Twitter, you should be social and very active.
Personally, I would recommend at least 2-3 tweets a day, very active re-tweeting, favoring and private messaging. To build credibility and turn followers into loyal followers.
It is easy to produce chain reaction, as soon as you have large number of followers, their follower might follow you too, retweet your tweets and click your links. Give it a try, financial investment is minimal and investment in time is in terms of 20-30 min a day.