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In this blog post we will feature some top secrets that will help guide your logo design in the right direction. Logos are everywhere. On our TV screens, mobiles, public transport and much more. To consumers, a logo can become a reminder of who a company is and what they sell. It can trigger an instant association, which is why it is up to the designer to make it in such a way that it achieves a good amount of recognition and increases awareness. Brands are literally causing the market to overflow with choice for the consumer. They are surrounded by a range of brand identities and so each logo must now go the extra mile to stand out. How is this possible though? Are there effective ways that can guarantee the success of a logo? Well, we will now share with you some professional points that will help you start the preparation process with promise and purpose. Remember; start as you mean to go on!   1 – Research to Understand the Audience A strong logo must do more than just look pretty. It needs to get across a message to the right person. It must look aesthetically pleasing of...

Logo provides company with an identity. These days either the company don't have them or they aren't good enough. Logo is certainly the most important part of any product. And it is a real test of a graphic designer to come up with an attention grabbing logo. Here are some essential tips of creating an effective logo: What is Logo? Logo is not a simple mark; it represents the company with the use of shapes, colors and fonts and even images. It is recognition of a company. It even helps to develop trust of a consumer in the products of the company i.e. brand loyalty. Whenever we hear the brand name 'Nike', the tick, its logo, pops up immediately in our mind, which depicts the capability of Nike's logo designer who has indeed created a masterpiece as the tick is carved in everyone's mind Norms of Logo Designing A logo must be describable, which means whenever a common man sees the logo, the brand name should pop up instantaneously. For example, the curvy M of McDonald's; whenever we see this yellow colored M, we immediately know it's for McDonalds. Secondly, it should be effective without color, even if we see...

Many things should be taken into consideration when you hire a professional to design and build your website. Factors such as websites aesthetics, navigation and content quality should be considered. The graphic design of the website also carries equal importance. Making the website attractive to the eye with graphic images attracts the visitor's interest at first and will in turn read the website text. Website designers who are also graphic designers can easily and successfully combine graphics within the website design. This is a perfect combination that will allow the designer to build websites that will grab and hold the visitors' interest and increase the likelihood of them revisiting the website. Graphic Design Gloucester by Blumango is integral to a website's creation as it includes the layout of the web page, website content, website's design and site plan. The graphics that are used in the website design must be as good as the other areas. Home Page The homepage is a website's most important page. First impression is extremely important and having an effective and attractive home page increases the success of the website. A website with a home page that is not attractive enough would experience increased bounce rate per...

Let’s bite the bullet. The theory of survival-of-the-fittest is true, at least for graphic designing industry. There are plenty of graphic designers striving hard and trying their best to be successful. The competition is high because the reward is great. Once you are successful in establishing yourself as a graphic designer, you’ll be able to earn a fortune if you play the game right. But to stay the course and to reach your destination, you’d have to face the competition. Finding your niche is one of the best strategies to deal with this, for the fewer the opponents the more easily and quickly you’ll become a successful name. So, I have listed some great benefits a niche designer can enjoy over a jack-of-all-trade designer. Benefit #1: Less Competition You can’t be the best among millions of designers out there but you can be the finest logo designer of the entertainment industry because in that niche there are only a few hundred big names. Focusing on a design niche will not only reduce the size of the pool of your competitors, but choosing a niche you are best at also increases your chances of winning. The easiest to beat are the ones...

Graphic Design is one of those adventures of creativity that can be just as any other creative project—difficult. It can also be super easy. It really depends on the prep-work, process, and project. There are certain pieces of the process that aspiring, novice, beginner, and other-leveled graphic artists should keep in mind while working. Of course it depends on what you are creating, but having a few pieces of advice may help throughout your logo creation. Logos Logos are incredibly important for companies. They brand your name and can often solidify your brand image. Each little detail of the logo is very important. From the colors to the shapes to even the messages they convey, it is important to pay attention to every detail. Take a look at our logo design shop. Colors Colors have different meanings depending on the country. For example, we think of red as a powerful color while blue is confident with integrity. Don’t think so? Look at the color of ties worn by every presidential candidate in the past 16 years. Blue and Red. Shapes Shapes offer us a similar important role. Some shapes are very distinctive, and you can name what company it goes to...