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Jay

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Affiliate Marketing: Selling Expensive Watches or Cheap Watches

Affiliate Marketing: Selling Expensive Watches or Cheap Watches
When I first got into affiliate marketing, I tried a lot of different things. And one of the things that I tried was the deceptively high paying affiliate programs. I’ll explain what I mean about this, but let me first just go over affiliate marketing for a quick second. Affiliate marketing is, as the name suggests, the type of business where it is the responsibility of the affiliate to do all of the marketing for the project. Therefore, instead of the person who owns the product/good doing all of the marketing, other people around the world do the selling for you. In exchange for doing all of the marketing, the affiliate gets a percentage of the revenue. So, naturally, when you are selling a product that is only $25 and you get 10% or 20%, you only walk away with $2.50 to $5.00. On the flip side, if you are selling watches like I was with products such as Fossil and WeWood, you might only get 10%, but with a watch going for much more money (hundreds of dollars per watch), suddenly you’re seeing yourself make higher commissions. If you sell a watch, especially one of the very expensive ones, you...
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The Illustrious Webmaster Conferences

The Illustrious Webmaster Conferences
It's one thing to be a small time webmaster who is trying to make money on his website. It is an entirely different thing to try running a big blog or big informational website. Many times, it is not easy doing it alone and it requires a bit of team work.  However, while you can make relationships online, the best ones happen when you meet face to face and really discuss what your interests are. That's why online dating websites still require you to meet to determine whether you are a compatible match.  The problem is, many people don't really know what they need to do when they go to these conferences. Whether it is a conference for blogging, SEO, social media or some other form of Internet marketing and Internet business, it is important that you follow a few basic rules.  Come Prepared There is nothing worse than going to a conference and then not being prepared. One of the best things you can do is bring business cards. You can a bunch of business cards for cheap at Vista Print or PsPrint. The business card, ideally, should be double sided and needs to include the important information.  Before you...
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Your Start Ups Success is Dependent on Your Web Host's Quality

Your Start Ups Success is Dependent on Your Web Host's Quality
With so many people starting their own start ups and trying to go the life of the entrepreneur—which I am a huge fan of—understanding what sorts of services they'll need to be successful is really important. One of those things—and if it is an Internet company, the most important thing—is the web hosting you use. The web hosting is what makes it possible for your website to be reached on the Internet. Companies such as Yahoo and Midphase provide web hosting for people and in many cases, they are great ones. But, even if you don't go with them, there are things that you need to look for to really ensure that you're getting the right web host. To better appreciate and understand what you need in a web host, it is important to know the "specs" of web hosting. You're going to hear terms such as CPU, Bandwidth and Disk Space. You're going to be bombarded with offers of "unlimited bandwidth." You're going to see offers for $1.99 web hosting. That's great, but it's limiting and deceiving. First things first. There is no such thing as unlimited bandwidth. No server can just handle an unlimited amount of anything. It's because...
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Why Your SEO is Reliant on Your Web Hosting

Why Your SEO is Reliant on Your Web Hosting
When people think of web hosting, they think of whether or not people are going to get to their website. But, they don't tend to think about whether their efforts in optimizing their websites for the search engines will be harmed by choosing a particular web host. Believe it or not, but who you choose to be your web host can significantly impact whether you rank high in the search engines or not. There are a few reasons for this. The first thing to consider is the time in which it takes your website to load. Matt Cutts, the lead engineer on the spam team and the overall SEO conduit for Google, said that load time is a factor that Google takes into consideration when ranking websites. While it isn't the biggest or the most important, it is one of the many factors. The reason for this is twofold. First, if the web page is taking ages to load, people won't be able to get the information they are looking for in a reasonable time. Because Google is in the business of getting people to information as quickly as possible, if people are stuck waiting second after second to get the...
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Adding Photos to Blog Posts Increases the Experience

Adding Photos to Blog Posts Increases the Experience
With so many people launching blogs on a regular basis, it can be on the difficult side to get people to your site, get them to read your article and potentially engage with what you said. There are only so many sports blogs that can be launched before people hit the ceiling of how much news they can devour. With that in mind, it becomes your problem and your responsibility to try and encourage engagement on the blog and make the user experience just a little bit better. One of the best ways to do that—other than providing incredible content obviously—is to add images and photographs to your blog posts. One or two pictures in each of your blog posts can help get the reader going from the headline to the first paragraph and then hopefully, at that point, you'll get them through to the rest. The problem with getting images for blog posts is finding them. There are the free methods in which you go to Wikipedia or Flickr and hope to find something that works. These are okay, but there are some limitations. First, with Wikipedia, you get what you get. If you write about sports and the player...
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Holiday Discounts can Result in More Success Online

Holiday Discounts can Result in More Success Online
The last thing people think about when discussing the holidays is the potential for profit and exposure to one’s business. It’s just not in the mindset because people are thinking about presents. However, as a webmaster, it is really important to think about how discounts and coupons can result in increased revenue for you and, even if not an increase in revenue immediately, an increase in the amount of people that are talking about you. The reason that big companies like Finish Line and 6PM all offer tremendous discounts online is because they are looking for a couple of things to happen. The first is that they want to increase revenue as they go toward the end of the year which always looks good. The second is that they increase the likelihood that you’ll buy something else because the coupon brought you into the store. And the third, which is always nice, is that they’re going to get mentioned on the social networks and linked to. It’s this final thing that, even if nothing else works, you should be considering when you’re running your business. You should be trying to figure out any way possible that people are going to want...
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Using Coupons to Increase Back Links

Using Coupons to Increase Back Links
Building links is obviously a tremendously important part of SEO. Since many search engines, including Bing and Google, rely on links to gauge the strength of a web page and how much trust that page deserves, it is important for businesses to get as many high quality links as possible to really increase their rankings. However, for many businesses, getting links can be a difficult task because there is nothing worth linking to. They have a business that offers something really great, but no one is really linking to it because no one thinks to link to it. I do a lot of SEO for all sorts of companies. And one of those companies is a coupon website which brings a whole bunch of coupons together for companies such as Navteq and Island Surf. And what I have noticed is that, with each coupon they list, they also include a regular link to the company website. In other words, if the coupon is for a Dell laptop, they have the coupon link, but they also have a regular links to Dell.com. The interesting thing is, that coupon is a piece of link bait that can help a webmaster increase their overall...
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