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Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

10 Ways To Develop Solid SEO Knowledge If You Are a Noob

10 Ways To Develop Solid SEO Knowledge If You Are a Noob
Search engines are a tricky thing, and every newcomer will have to start from a different level as compared to those who started out before. So what does it take to start as a newbie in SEO profession?Let’s take a look at 10 ways to develop solid SEO knowledge before entering the industry.#1 Learn to Respect Search EnginesThis is something that non SEOs would never understand. Search engines like Google, Bing and Yahoo are usually mere tools for non SEOs that provide them access to information. So if you are new to this field, you might want to change your attitude towards search engines and learn why to praise them for what they are doing.#2 Read, Read and More ReadInbound marketing is where you must have an elemental base before you begin to see, observe and learn the tricks of the game. So read as much as you can about SEO and related fields like link building, content marketing, social media marketing, online reputation management, Google algorithmic updates, Panda and Penguin recovery case studies, etc. so you don’t get blown away when you start out as a fresher.#3 Develop Analytical Skills In SEO, observational, analytical and management skills play a huge...
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Hotjar - The Hot New Master Tool for Web Analytics

Hotjar - The Hot New Master Tool for Web Analytics
If you happen to be from the web industry or have been monitoring your own website’s analysis reports, you must be familiar with hundreds of web analytic tools that are available online. These include biggies like SurveyMonkey, Google analytics itself, CrazyEgg etc., which have been present in the market for quite some time, but have failed to deliver as promised and thus have not achieved complete satisfaction from customers. With their budgets digging a hole in your pocket, you are in a need of a new affordable and more powerful tool. Rescued by Hotjar Hotjar is a brand new web analytic tool that combines the power and efficiency of all such services online and presents them as one. If one has to give an appropriate description of Hotjar in a sentence, it would be that it is an invaluable tool that provides unlimited important insights for your webpage. Knowing the secrets like what the visitors desire the most and what they don’t like, holds the key to transform irritated abandoning visitors to happy and satisfied customers. What it does Hotjar.com claims that they would help you understand the true behavior of your visitors through its insights to expand your business. With the...
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Mulling over the Connection between Website Creation and WordPress

Mulling over the Connection between Website Creation and WordPress
WordPress is a free offline and online web building program that most web owners use. It is easy and quick to set up and is a versatile program that comes with many benefits. The flexible feature allows you to make as many changes as you want with the plugins and widgets. The interface drag and drop design or click format is easy for making the changes. In spite of its various benefits there are certain limitations that make it necessary for approaching a professional web design service. Web Design with WordPress Since it is Open Source software, it is completely free. Although you have add-ons present which need to be purchased for a basic website setup, they are not really needed. Though WordPress was initially designed for bloggers and still is the best blogging platform, it is now extensively used for website creation too. Nearly 20% of all websites created have WordPress in them.Image Source:- Flickr The advantage present in a WordPress website is it is based on themes. The theme gives the look and feel of the site and can be changed to give the website a new look, without having to touch or alter the content. You can effortlessly...
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Encouraging Visitors to Trust Your Website

Encouraging Visitors to Trust Your Website
When visitors come to website for the first time something inside them starts to question the trustworthiness of the site. Questions such as "if I buy from this website will the goods actually arrive?", And "Will my information be safe if I put it on this website?" start entering their minds. In order to overcome some of the objections of customers it is important to do what you can to engender trust. Two of the ways to do this is to use trust seals on your website and to display customer reviews on the purchase pages. These 2 elements have been proven to enhance customer confidence in a website and therefore lead to increased conversions. Let's take a look at how you can build your website using these 2 elements in your design. Trust seals It is important to use recognisable trust seals when you are building your website through an online site builder, on Wordpress, or from scratch. Seals from TRUSTe, McAfee Secured and Norton Secured have been proven to improve website performance. For example, research by actual insights found that website visitors had pulled out of the purchase because of the absence of trust seals. (61%). The most recognisable...
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Building your Website: Creating a Pleasant, Functional Web Experience

Building your Website: Creating a Pleasant, Functional Web Experience
In the early days of the web, design was completely different. Function took place over style because of the limited resources we all had at the time. Plus, we were working with languages that were barely being developed. HTML, Flash and other programming languages were in a very primitive state. These days, we have a plethora of tools that give us liberty to create whatever kind of site we want. This means that the website you’ve always wanted is really just a few clicks away. Your first tool for building a website is the most basic of them all. Get a sketchbook. Before worrying too much about coding or colours, sketch out the layout you want for your site. This allows you to start working with a clear vision of what you want, and how it’s going to work. Otherwise, you run the risk of making multiple prototypes that are not quite up to snuff. The next step should be informing and educating yourself. CSS, HTML5, Javascript; there are many ways to build a website. Check out some tutorials, visit web design blogs and see which tools work better for your ideas for the website. If you’re not a designer or...
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What are the Elements Of A Viral Launch Page?

What are the Elements Of A Viral Launch Page?
There are some elements of a viral launch page. On following these elements closely, one can come up with some best practices that can make their web page share worthy and viral! Unlike Google, most web based social networking websites do not have the privilege of extending their social wings to an already existent user base. Yet these companies have been able to build a strong fellowship within a short time. The reason behind this quick success is that such service creator companies tried to advertise small details about their product extremely popular. They did so by making such significant details go viral on the Internet. Some start up companies even attained a string following from the masses by simply collecting the email addresses of people and thereby drawing in masses of interested users. The following would not have been as huge as that witnesses by Google+, yet it was substantial. Keeping these points in mind, here is a list of best practices that can help a company build a gripping website. A Rule to build a Viral Launch Page. Here are a few fundamental tactics that can help a company land a decent page on the Internet. The rule: Build...
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Whereabouts of Latest SEO Practice

Whereabouts of Latest SEO Practice
SEO practices and techniques have been experiencing random changes in the past few years. With the leading search engines bringing about changes in their algorithms at regular intervals, it has become a hard task to enjoy optimized results while sticking to the traditional practices. Therefore, we present before you the latest tips that can enhance the overall SEO practice, and let you deliver the best results to the clients. Consistent URLs are Necessary: Consistent URL indicates towards the fact that the links that are used for the purpose of internal linking strategy, the links the users see, and the ones used in the XML Sitemap need to be same. Therefore, the next time you update one of them, change them all. Do not leave canonical link in your XML Sitemap. Short and Limited Parameter URLs are Great: There are many people, who consider about having an exact match domain. However, it must be made easy for the spiders on the web to easily notice your URLs and read it. The best way to accomplish this task is to limit the number of parameters for the URLs. It is better to use words and hyphens instead of numbers and underscores. It is...
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10 Effective Tools to Analyze The Performance Of Website

10 Effective Tools to Analyze The Performance Of Website
We all know that website performance is an essential element in increasing the traffic and success of a website. Speed of loading a particular page has an impact on visitor and can reveal whether the visitor will change into customer or not. There are some tools that help web designers to judge the performance of their sites and these particular tools also assist the designers to improve the sites. The following list provides some essential analyzer tools that are quite useful for designers, they are- NeustarWeb Performance - This analyzer properly analyzes your website’s speed including page weight, load time and breakdown of any page objects. Besides, this tool can also judge the performance of website from 4 geographical areas across the globe. Google page speed insights - This tool is available from Firefox or add-on option of Google. This tool will clearly score and analyze the web pages and also provide lot of ideas to increase the speed of loading your pages. The recommendations given by this tool are ranked from higher to lower priority. It always gives positive response. It also analyzes the webpage of your phone. Yahoo! YSlow- It is generally used to score your web performance against...
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How Bad Design and Slow Connectivity Drive Away Traffic

How Bad Design and Slow Connectivity Drive Away Traffic
All online businesses want traffic. Traffic nets you ad revenue and costumer views, eventually leading to sales and profits. If you are a software-as-a-service (SaaS) provider, traffic is your paying customer, using your service. In the end, traffic is what the Net is all about, and we work tirelessly to make sure out sites are welcoming and worthwhile. We all constantly read about how to get more traffic, but there are still some things that can cause visitors to flee from your site like it was Godzilla (the monster, not the movie). The Importance of Positive Association An axiom of advertising is association. The human mind evolved to find correlation and causation between different things, to see patterns and accept them swiftly as a survival mechanism, and it still works like this - this is why advertisers advertise their products by placing them next to things we want to have, allowing our mind to form links between the item and the need. Coca-Cola does this by putting "Happiness" in its ads right next to its beverage, letting us understand that the two are connected, allowing us to feel warm, happy feelings when we see the product. This is whatwe want to...
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Taking to the Cloud: A Look at the Future of Cloud Computing

Taking to the Cloud: A Look at the Future of Cloud Computing
Cloud computing has gone far beyond an inevitability or trend; the cloud is a reality now, a business tool that many companies have been using for years. The recent explosion is just the latest in a series of developments that have seen many businesses adopting the cloud and making it a regular part of their operations. According to a recent study, 58% of businesses spend more than 10% of their yearly budgets on cloud services. There’s little debate that cloud computing is sweeping through the business world, but what does the future hold? A close look at current trends and movements reveals details that could shed some light on what awaits the cloud in the years to come. New Applications & Services Cloud providers are always looking for ways to stand out from the rest of the pack, and the best way to do that is through developing the latest innovative applications. In most cases, the innovations will come from already existing providers or those businesses that are already using cloud computing. It is this added experience that can be a driving force for new solutions and applications in the cloud community. Existing services can also be expected to get better,...
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Top 5 Accessories for Better Smartphone Photos

Top 5 Accessories for Better Smartphone Photos
Are you frustrated with the quality of your cellphone photos? Cellphone photographers are no stranger to shakiness, blurriness, washed-out glare and dark dingy captures. The good news is that anybody can remedy at least a handful of those common complaints by using a few smart accessories. This quick guide will help you equip your phone with the most effective tools to boost the quality of your captures. The following five must-have smartphone accessories are a great place to begin: Mini-Tripod The greatest advantage of cellphone photography is also the greatest disadvantage – the freedom of mobility means that you can go anywhere and take photos of everything possible, but it also often leads to shaky and blurry photos due to slow exposure time. The good news is that a miniature tripod or collapsible monopod can remedy this problem instantly. Now all you have to do is make sure that your subject stays still, but that's a matter for a different guide! Lens Pack Lens packs are one of the neatest innovations in smartphone photography technology. If you have a current and popular smartphone model, you might want to explore your local phone accessory store to see if they have any awesome...
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Endpoint Devices with the Highest Security Risk and Why It's So Hard to Manage Them

Endpoint Devices with the Highest Security Risk and Why It's So Hard to Manage Them
One of the prevailing fears of businesses all over the world is the potential for cyber attacks to hit their networks and steal valuable company data or damage infrastructure. There’s good reason for these fears. The number of attacks against companies have increased this year, and security risks are bigger than ever before. A recent survey from the Ponemon Institute shows that the explosion of personal mobile devices in the workplace, along with expansions in cloud computing, have increased the number of security risks. If that weren’t disconcerting enough, the same survey showed IT departments were having a much more difficult time managing these new technologies and risks. As companies prepare to head into the future, they’ll need to come up with the right strategies for dealing with these new threats and shoring up endpoint security. (Tweet This: A recent survey shows more mobile devices in the workplace has led to increased security risks. #security #byod) Security risks have always been a problem for companies, but only recently has it grown dramatically. The same survey from the Ponemon Institute compares the recent numbers with the previous year, and nearly every category has seen an increase. Endpoint devices are the primary concern,...
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Top 5 Open Source Projects Related to Web Development and Design

Top 5 Open Source Projects Related to Web Development and Design
Exciting trend that is not new, but without a doubt based on sheer will power and collaboration of so many web designers and web developers around the world. I definitely have to say that all these have been upcoming trends few years ago, but now all are important web standards.During the last few years, we've published many articles related to open source projects, CMS and software: Top 3 Free Applications for Graphic Design in Browser Top 30 Free Software for Web Designers Start New Web Project on the Right Foot - 50 Web Development Applications And Side Tools Top 3 Open Source PHP CMS During 2013 In this article we will look at some of the latest and most significant projects that are changing the "landscape" with rapid speed. All these projects deserves detailed reviews, I hope in the future I will find a time to prepare a review for each one. Font Awesome https://fortawesome.github.io/Font-Awesome/ Font Awesome gives you responsive and scalable vector icons. Excellent features and easy to customize color, size, drop shadow with simple CSS. The current version 4.2 offer 479 icons that are divided in several categories. It is very easy to implement Font Awesome with few lines...
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Marketing Trends Every Entrepreneur should Know

Marketing Trends Every Entrepreneur should Know
Big Data is changing the small business world. Small businesses are doing things never previously imagined, and because of that they are finding ways to thrive and compete while battling competition with greater resources and size. The increased ability to make the most of money and resources provided by big data offerings such as Hadoop as a service is a driving force behind this. Big data is making an especially big impact in small business marketing. Traditionally this has been an extremely important, yet difficult area, for small businesses to thrive. It can determine success or failure depending on how well it’s done. Big data should be behind everything these companies do. In the past, big data was only feasible for big companies with large amounts of liquid capital necessary for installing enormous infrastructure, equipment and software. With big data services in the cloud, any size business can now take advantage. With affordable prices and low upfront costs, small businesses can scale the data to whatever size they need. Additionally, with many companies that provide cloud as a service you only pay for what you use. There’s no worry about wasting money on packages and services that go unused. An important...
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Torguard VPN Service - Meeting Your Needs the Most Private Way Possible

Torguard VPN Service - Meeting Your Needs the Most Private Way Possible
For all those who wonder how to eliminate those virtual eyes that are plundering your personal information, spying on your data traffic and making it a hobby to look at the choice of your clothing tastes online, VPN is the solution. In a less  technical term ,Virtual Private Networks shortly known as VPN is a secure private connection over a public network, say, the internet. There are many VPN service providers out there in the concrete jungle and TORGUARD VPN services lead the race. Its promise of no logs and amazing upload and download speeds makes it a personal favorite for many of the users. What do they offer: They provide two main packages: The Anonymous VPN and the Bit Torrent VPN services. Anonymous VPN: This regular service secures all your data traffic through VPN. It deducts about $9.95 from your pocket every month. But it proves its worth by providing you with unlimited bandwidth, support to torrents, and easy set up procedure. Bit Torrent VPN: Priced at $5.95 per month, this service provides you anonymity in the Bit Torrent world. All that with unlimited bandwidth, transfer speed and anonymous Bit Torrent IP in a multi support platform. So, why should you...
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How to Stop Cyber Criminals in Their Tracks

How to Stop Cyber Criminals in Their Tracks
It’s no easy task to face cyber crime head on and try to stop it. Businesses all over the world are coming to realize just how dangerous the cyber world can be. Data is more valuable than ever before, but it’s also quite vulnerable to attacks. Big businesses have had to deal with this unfortunate reality for years, but small businesses are certainly not immune either. Recent research shows that in the U.K. alone, small businesses lose the equivalent of about $1.3 billion each year due to cyber crime. Needless to say, while big businesses may have the big bucks, small businesses don’t have the same resources to protect themselves, making them prime targets. Whether big or small, companies can take a number of steps to prevent cyber criminals before they leave lasting damage to their organizations.   Understanding Tactics   Beating prospective attackers often requires business leaders to know exactly how they work. Most cyber attacks can be broken down into four steps. The first one is reconnaissance, where the attackers probe networks and systems, finding any vulnerabilities they can exploit. The second is intrusion, the step where attackers actually penetrate and gain access to the system. The third step...
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Wordpress Plugins That You Must Have!

Wordpress Plugins That You Must Have!
Wordpress SEO by Yoast! This is an essential plug in! It can be called as important as the Wordpress site itself. The great thing is that this plug is not only easy to download but also extremely easy to use. There is an added bonus also this plug in will work perfectly with just about every Wordpress site that you have. That's great, right? Go ahead try it out here: Yoast's Google Analytics plugin. Simple URLs The understatement of the year would be to call it the greatest Wordpress plugin of all time. Because it is an absolute life saver! It allows you to control and take charge of all the outbound links and helps you stay in complete power. All you have to do is modify a code a little. It will ensure that no authority moves away through the link itself. This must have made a lot of people who own Wordpress sites to smile or sigh in relief. Users would have the opportunity to control the outbound links at the Wordpress backend, just the way these things should be done; in complete discretion and minimum disclosure. Google libraries This application is much like a coup; it is basically...
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Important Elements of a Great Content Marketing

Important Elements of a Great Content Marketing
Content marketing has emerged as one of the most important modes of customer engagement and brand amplification. Owing to the numerous changes in the online marketing, a lot of SEO Toronto based companies are now focusing on incorporating content marketing as a part of their overall marketing strategy. Content marketing is aimed at delivering valuable and informative content to the users. It is a subtle way of marketing your brand as it is focused around developing high-quality content for the target audience. A successful content marketing strategy entails a lot of planning and research. As is the case with other forms of marketing, you need to analyze the different aspects of your business and build your content marketing plan accordingly. In the following points, we will take a look at 5 important elements of a successful content marketing structure. • Clear Definition of Goals and Objectives It is very tempting to join the content marketing bandwagon considering the overall optimism about its effectiveness. However, it is important to understand that a tailor-made approach won’t work as every business is inherently different. Before you chalk out your content marketing strategy, you need to define what you are trying to achieve through it. Are...
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Hostoople: Affordable Reseller Hosting with Profit generating Features

Hostoople: Affordable Reseller Hosting with Profit generating Features
Amidst the run-of-the-mill hosting solutions that abound online, Hostoople web hosting offers affordable and reliable hosting solutions at the same time. The high charges of paid hosting have kept many bloggers away from the hosting services. But since only paid hosting offers the customization and flexibility needed for an efficient blogging platform, the cost effective and quality hosting service by Hostoople has come as a great relief for bloggers and website owners. Here are some of the prominent and versatile features found in the hosting provider’s reseller hosting plan. Diverse Hosting Solutions Hostoople offers Linux based hosting services of shared, VPS, and dedicated types. Other than these solutions, the reseller hosting is a key feature that enables you to sell the hosting servers in your locality. For small enterprises, the ecommerce features offered here is quite efficient and appropriate. The reseller hosting platform provides disk storage of 100 GB to unlimited space, and bandwidth of unlimited capacity on monthly basis based on the plans you choose. The all-inclusive building tool for websites is another feature that you get for free, once you register with them. Free email accounts which are unlimited in number and domain registration are other additional features that bloggers...
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5 Apps That Can Make BYOD More Effective

5 Apps That Can Make BYOD More Effective
Talk to any business leader about the advantages of bring your own device (BYOD) policies, and almost every one of them will say the same thing: BYOD has the potential to help employees be more productive. By using personal devices they’re familiar with, employees, in theory, will be able to get more work done and be more organized. But oftentimes, mobile devices are only as good as the apps that are installed on them, and in the case of BYOD, apps can play a major role in having an effective and successful policy. With so many issues surrounding BYOD, there are many apps available that can make a difference. Here are just a few apps that all BYOD companies and employees should check out that go beyond well-known ones like Dropbox and Evernote. Contacts+ When in a business setting, your contacts are of extreme importance. Finding ways to organize all those contacts, however, can be a challenging task. With the Contacts+ app, organizing your contacts is made a lot easier. The apps takes the phone numbers, social media accounts, and email addresses on the device and organizes the contacts based on those categories. When selecting a contact, you also have the...
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