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traps

  • Blogging Traps

    Now, let's talk about blogging traps and I am quite sure that most of you have seen these possible obstacles, if you are already an active commenter.  However, before I continue I would like to remind you again about your blogging plan and minimum words per day writing.
    As everything else in life, there are consequences, so I will try to arrange the traps in chronological order as most likely you may find yourself in the same situation, already done some of the mistakes and you will know what may be your next mistake and prevent it.

    Cynicism and Negativity

    Ops, it happened! You are writing a great blog, but nothing good come out of it. Traffic is not stable; there are no high rankings, just few spam comments.
    Cynical cycle is very common, I have few friends that are top bloggers and usually after latest search engine update, they become a bit frustrated and cynical, blaming everything and everybody. I can say that this period usually appear more often for experienced bloggers that for fresh ones. When a blogger write on a topic that understand very well, often don't open eyes to see that there is something new. There are too many personal points in articles, instead research and facts.
    It isn't difficult to escape from this phase, just take a break for a day and in the next 2-3 days just write about latest events and news, this strategy should work like a charm and you will be back on track.
    Certainly this is the most common and dangerous trap, probably one of the main reason most bloggers fail, if continue for longer period, you will lose the value of your opinion and probably most of the loyal readers.

    The Swearing Trap

    We are adult, but not all of us have mature mind. Your blog should be mature and casual. Swearing, well don't think that this is a good way to grab attention. This isn't the right way of blogging even for adult blog. Don't use it in the titles or content, I have done that in the past and the idea was extremely bad.  Even if you are writing for the mainstream audience and trying to expand the number of your readers, not many of them will accept swearing, especially over the news.
    Realistically, not all vulgarities are equal, just be careful with "F" word, especially if you writing about politics, I doubt that you will use any, if you are writing about hardware and technology.

    The Context Trap

    Often bloggers write a story and continue the story in another article, but forget about that and new readers arrive at blog in complete darkness. Context is very important, but rarely new readers know about your journey and may not have a clue what you mean. Without going into details, cross linking relevant content and article is recommended course of action by all major search engines, so you should clearly indicate, that topic continue from previous one.
    In addition you may link to external resources like Wikipedia, online dictionaries or other online sources of information. 
    Other thing that is not directly related to writing is to properly categorize your content with tags and categories. Intuitive navigation plays very important role, not only for visitors but for search engines too.
    Bad discipline and consistency trap


    Previously we have talked about planning and consistency, probably the most important parts of blogging. Many bloggers break the schedule and break the rhythm of publishing fresh content for several days.
    I think a good way to escape from this trap is to schedule content publishing and use the momentum. We are human after all and rarely are we able to follow the plan for very long period of time without holiday. So use the momentum, if you have an idea, don't leave it for tomorrow, continue writing and schedule the article this extra article to publish on the next day. Having content in advance will help you to be on schedule.