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Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

Understand your social media and manage it with these convenient tools

Who says, social media is a time sink? If properly managed, it can act like an ultimate source of productivity as well as successful user base. People often ask me if there is a shortcut of managing social profiles for awesome follow-ship and great performance of their brand. I am sad to say NO! There is never a shortcut to success pertaining for a long time. But, there are ways, your effort become more productive than traditional ones. I suggest to those anxious, to use, the convenient tools for management of their social profiles and branding pages after understanding them properly.  Image Credit: www.toprankblog.com Every person has varying needs. Keeping it in my mind, I have tried to compile a list of social media management tools you can use to gain suitable results. Each one is simple to use and always inspire you or your employees to increasing your value in no time. Mind you, they are not shortcuts, but, oriented dose to your humble efforts. Who will not want to grab a motivating and productive tool? Buffer If you love scheduling, then Buffer is the tool you need. It is robust in performance to those who require scheduling of their...
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Problems with Social Media Spam and How to Prevent It

 Introduction Social media sites have connected people from different parts of the world. It has helped distance relatives, family members and friends to re-connect and communicate freely online. People from all walks of life can communicate even though they have never physically met; it’s called the new modern way of interaction. Some of the most popular social media sites include; Facebook Twitter LinkedIn Myspace Social media has literally changed the world of interaction because over 90% of teenagers in America and UK engage in online communication as a means of communicating with friends and family. The Social Media Spam Problem The growth of social media accounts over the past 7 years has been increasingly overwhelming because most students and companies are turning to social sites to earn a living. However, some people are engaging in social networking spam activities by creating inactive accounts on social media. Facebook is the most popular social media account in the world with approximately 1 billion users. This has attracted internet hackers to scam social media users of their money, time, resources and accounts. Hackers are using the Facebook-spread malware because marketing companies are using Facebook accounts to sell and advertise their products or services to...
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Make Your Content Byte

Despite the abundance of glamorous tech products advertised on billboards, websites, and television, creating content for your tech company’s blog or social media outlet presents a challenge. How do you make your posts shine among the plethora of blogs regurgitating similar information? These tips will help your content stand out and will help grow your audience. 1. Include interactive elements What’s better than a diagram explaining the genius behind a tech product? A diagram that we can play with. Adding interactive elements is a great way to engage an audience because it not only makes an explanation easier, but it also puts the reader in control of his or her experience. Google Maps, for example, allows users to create their own customized maps. Interactivity doesn’t even have to be this complicated; something as a simple as a poll will help keep your audience engaged with your content. 2. Share your passion Feeling geeky about your excitement over the release of the latest Intel chipset? Let your nerd flag fly and post about it. Chances are your audience is just as thrilled as you are, so share the excitement and let your readers know that you care about the same things they...
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Employees As Brand Advocates On Social Media

For any business, big or small, it is the peak level of satisfaction, if its employees can speak on a company's behalf that is, project themselves as its brand advocates! This is possible if the employees are out of the fear, and are clear and conscious about what they are allowed to speak. How about a marketing strategy that can engage the employees of an Organization to get involved actively, and advertise their respective companies and its policies, with a sense of pride and satisfaction towards the work?  Advocate Employees: The employees need opportunities, but before that, it is up to the companies to decide whether their employees are to be censored, or they should be clearly guided about the confidentiality, so as to make wise decisions themselves. If the company decides to go with the latter, there must be an undefined level of confidence over the employees that need not be repeated every now and them. The employees, to a great extent, will realize their duty shouldering the company's repute. There can be an online management strategy in place that can track any proprietary information being shared off limits. The directions like "Do Not Talk About ........" are likely...
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Interview with a Social Media Manager

What is your job title and what industry do you work in? How many years of experience do you have in this field? I am the social media manager for The Denver Post in Denver, Colorado. I have been in this position for three years. I previously served as an account executive for a newspaper in central Florida. How would you describe what you do? What does your work entail? Are there any common misunderstandings you want to correct about what you do? I help my company use social media to deliver the news, build a community around our content, and sell access to our followers to companies who want to advertise their products or services. Our social media division generates revenue for the company that keeps our flagging print division in business. On a scale of 1 to 10 how would you rate your job satisfaction? What might need to change about your job to unleash your full enthusiasm? I would rate my job a 7. I enjoy the challenge of sales, but my portfolio of clients is very large and my days are primarily occupied by meeting with clients about their accounts. I have very little time to focus...
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7 Tips For Social Media Etiquette in Your Cubicle

Mark Zuckerberg is no Emily Post. Click the "Help" link at the bottom of a Facebook page and there's nothing about etiquette. Yet many, if not all of us touch bases with various social media at work. Some professionals are in their office cubicles posting on Facebook all day long. Others will occasionally post something on Linkedin. There must be some good baseline etiquette tips regarding the use of social media in the modern office environment. There are. In fact, there are 7, and here they are: 1. Don't Get Yourself FiredIt seems like a no-brainer, and if the boss of your office has circulated a memo discouraging Facebook browsing and tweeting during company time, stick to the rules. However, there is a more subtle side of this issue. Very often the person we are while we're in our office cubicle is different from the person we are when we're away from work. Not long ago, those two personalities could be kept separate more easily. As an extreme example, a woman was fired not long ago when her boss found out that she had an overtly sexual persona in the social media world. This image was contrary to the mission of...
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