Social Network for Web Professionals

Webmaster Blog

Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

Hiring an SEO Consultant? 15 Terms You Must Remember

You want to hire a SEO Consultant as your business demands it. It may sound simple at first but could be a tough cookie to crack. Especially with your limited knowledge of technical terms pertaining to the SEO industry. As soon as you start talking with the new consultant and he starts with technical terms, you are already at sea. Before the Pandora’s box of technical terms like “301 redirect”, “Indexing” & “Canonicalization” starts to open from the consultant’s mouth, you better brush up these 29 must know technical terms to guard yourself against any possible misadventure with the new consultant. Also, remember that you have to look convincing and confident in front of him, after all you are the one who is hiring him not he. I shall try to explain these terms and definitions in the simplest of words possible. Understand these important terms and watch how the cookie crumbles Canonicalization: A process which pinpoints the more relevant or appropriate URL when a webpage has multiple URL’s, which generally is the homepage. In absence of this process, a search engine will find it difficult to decide upon the best URL.  Analytics: A tool required to track the user behavioural data...
Rate this blog entry:
2
Continue reading
1068 Hits
0 Comments

Getting the Results You Want with an Orange County SEO Company

Search engine optimization (SEO) is a term that has gained a lot of popularity lately. Anyone who owns or runs a website has something to say about it. Some people are doing a good job in terms of optimizing their website, others lack the complex skills required to do SEO. In Orange County, local or enterprise businesses have a general idea how web marketing works, however, the amount of time and resources it takes to build their presence online takes away their focus on what truly matters, that is to make revenue. An Orange County SEO company can help boost the presence of a business based in Orange County, online. Whether you are interested in industrial marketing or in B2C relationships, optimization will deliver a range of important benefits. What do SEO Companies do? SEO is a strategy that essentially improves the placement of a website on a search engine results page for keywords of preference. When done correctly, it can result in a very significant traffic boost. An Orange County SEO company will rely on various techniques to deliver the best possible results. The content of the website, its design, social network integration and backlinking attempts will all play a...
Tags:
Rate this blog entry:
1
Continue reading
8474 Hits
0 Comments

What to Avoid When Hiring an SEO Company for Your Business

Congratulations! If you are looking into hiring an SEO services firm, chances are you just finished creating your long-awaited website. It is just the first in many steps toward creating the successful business of your dreams. Even if you are just looking to drum up more business on a long-established page, you need to stop and celebrate your dedication to your site and your company. How Do You Keep Up? The first key is looking for an SEO marketing company that keeps up with changes in search engine optimization. As anyone who has been around for a few years knows, this is one marketplace that changes quickly and unexpectedly. Being flexible and adaptable to the unexpected is the first key to being a good SEO company. The number one question to pose to potential SEO companies is how have they stayed relevant and kept up with changes imposed by, say Panda? How does your search engine analyses set you apart from the competition? The next area is to find out how an SEO company analyzes the content on your site. What analyses does is indicate how effectively your site is working with the search engines. Another followup question is what search...
Tags:
Rate this blog entry:
1
Continue reading
2702 Hits
0 Comments

The Best SEO Company For You Could Be The One That Has The Most Experience In Your Niche

There are so many things that you can take into account when you are looking for the best possible SEO company. We all want to be sure that we are offered a good service but there are many items in the estimates that we can end up focused on. For instance, you may be told that you will be offered a number of links. Are those links great? Are you paying a hefty price tag? There are various things that will go through your mind. If you do not have a lot of knowledge about search engine optimization, you will definitely end up feeling confused. With this in mind, one of the best ways to assess whether or not a company will help you out is to stay focused on niche experience. That is what we will talk about. Why Is Niche Experience Important? This is a great way to be sure that you truly work with the best SEO company for you. That is due to the fact that you can be confident that the results obtained in the past for the sites that the specialist worked on will be similar, if not better to what you will receive. As...
Rate this blog entry:
1
Continue reading
4543 Hits
0 Comments

SEO - How Website Owners Can Give Their Businesses a Global Appeal?

Most people today rely on search engines when they need to find important information. Global community meets everyday online as they converse and discuss relevant and irrelevant information. Further, people are hungry to find new products in the market, and also get updates on new means of solving life’s difficulties. Therefore, every business person who does not take advantage of online marketing stands no chance of making huge sales especially in the coming decades.   Why Do Some Web Owners Sell More Than Others? Thousands of websites are built and designed everyday. These websites may be selling the same product as everyone else, and they must know how to deal with the online competition. As such, they must use techniques, tricks and methods to ensure that they sell their products to the clients and keep doing so for a long time. SEO is one trick that helps many businesses to makes sales by ensuring that the sites are visible both by the clients and the search engines. If you are in Australia, it is not enough to call someone to build a website for you. This is because this will not automatically translate to sales of the products and services. As such,...
Rate this blog entry:
0
Continue reading
1773 Hits
0 Comments

The importance of SEO in generating revenue for your website

With the latest ever growing trend in online business it is very important to remain up-to-date with the world around. It becomes a necessity to make use of the modern technology available. Search Engine optimization is one such services that make your business site ranked high by search engines. They help in driving traffic to your website and make your business grow. How does SEO play the crucial role? The main aim of SEO is to get traffic to your website from diverse sources and maintain the level over search engines. It helps to update content on your website on a regular basis. This makes the visitors search their requirements from your website quite frequently. The content of your web pages can be made more appealing, relevant by the SEO. The contents can be easily read by the search engines as well as their indexing software. SEO can affect the revenue of the e-commerce sites. The exchange of links and made directory enhances the traffic level towards your website. This ultimately helps the e-commerce sites gain success.  It is very important to maintain the position of your website on the search engines. You can also monitor the status of your website...
Tags:
Rate this blog entry:
1
Continue reading
13667 Hits
0 Comments

How to Increase the Scalability of Your SEO

What is SEO and Why is it Difficult to Scale? SEO (Search Engine Optimization) is one of the most important components to a powerful web presence, and also one of the most difficult to scale and maintain. Primarily, this is due to the nature of SEO, which needs a multi-prong solution. Content creation, link building and blogger outreach are all important components. Unfortunately, these three areas require specific approach to tackle. As an SEO in Dallas with 10 years of experience I have learned quite a bit and in this blog I have provided some tips to increase the scalability of your SEO efforts. How to Scale Your Content Creation 
Probably the most time-consuming of the three realms discussed, content creation is critical in that it provides real data, captures visitors attention, and most memorably imprints your brand image in memory.

 However, a great trick is to visit Reddit.com, a popular site where topics are commented on publicly and then voted up or down depending on the content. Reddit is a large site with millions of views daily. And though much of Reddit may not apply to your website, it is almost guaranteed there will be a few subreddits (as they are called)...
Rate this blog entry:
1
Continue reading
6681 Hits
0 Comments

How to Increase the Scalability of Your SEO

What is SEO and Why is it Difficult to Scale? SEO (Search Engine Optimization) is one of the most important components to a powerful web presence, and also one of the most difficult to scale and maintain. Primarily, this is due to the nature of SEO, which needs a multi-prong solution. Content creation, link building and blogger outreach are all important components. Unfortunately, these three areas require specific approach to tackle. As an SEO in Dallas with 10 years of experience I have learned quite a bit and in this blog I have provided some tips to increase the scalability of your SEO efforts. How to Scale Your Content Creation Probably the most time-consuming of the three realms discussed, content creation is critical in that it provides real data, captures visitors attention, and most memorably imprints your brand image in memory. However, a great trick is to visit Reddit.com, a popular site where topics are commented on publicly and then voted up or down depending on the content. Reddit is a large site with millions of views daily. And though much of Reddit may not apply to your website, it is almost guaranteed there will be a few subreddits (as...
Rate this blog entry:
0
Continue reading
711 Hits

What Information Should SEOs Give to their Clients?

What pieces of information should SEOs be prepared to give to their clients? Which ones shouldn't they? The question of information and how much should be shared with clients is not a straightforward one in SEO. Clients who are paying search engine optimisation companies good money want as much information as possible and SEOs, quite rightly, feel somewhat protective over their information. Here are items I feel should absolutely be shared. Analytics Data This data belongs to the client if it pertains to their website. I do believe clients should have access (read only is often sufficient). The client should have complete visibility over their website traffic, conversions and user behaviour at any stage of the campaign. It should be included in your regular monthly reports, certainly, but I firmly believe a client should have their own access at all times too. I see no reason at any stage that a SEO would need to withhold Analytics data from a client. Rankings Aside from the fact that a client can always go and check their own rankings, I feel a comprehensive list of rankings should be provided each month by the SEO, along with the change (whether positive or negative) from...
Rate this blog entry:
0
Continue reading
1103 Hits
0 Comments