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Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

How to Peruse SEO Company Reviews

Being a consumer is not a 'given' luxury.  Sure, one can technically get out their credit card and commence collecting any heart-desired commodity.  But that would not be very smart.  Consumers exercise due diligence when making purchases. Business decisions warrant more diligence.   Those, like your bosses, would agree.  Here's a scenario: Your boss tells you the company is interested in investing in search engine optimization.  You quickly conduct a search for SEO company reviews or a comparable query.  What will you see?  Exactly what you need or expect?  Maybe so, maybe not- consider the following information about company reviews. Is it Paid? Some SEO company reviews are paid reviews.  It doesn't mean they are not valuable.  But it's necessary to separate an objective review from an advertisement, which some are essentially.  It's worth your time to consider the source of the SEO review.  Is it a reputable source?  Why was the review done?  What is the author's career path, are they in the industry too?  Does the author write posts in exchange for payment?  Ensure you can decipher whether the review is objective or a paid advertisement. Is it Multi-faceted? What are the SEO company reviews reviewing actually?  The overall provider? ...
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