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The Importance Of Google Places Listings

Most organizations have realized the growing importance of online marketing to tap local customers online. However, internet marketing is highly competitive. Millions of websites are operating online thereby making it almost impossible for any website to maintain top ranking in organic search results. Since local business accounts for about 70 percent of sale, business organizations are seeking alternatives to get quick visibility online and tap local customers. This is where Google places come in to play. Having a Google listing offers numerous benefits. Google listings are free Unlike pay per click marketing which requires considerable investment to get quick visibility for chosen keywords, Google listings allow you to get your local business listed without spending anything. Moreover, you can have your business listed, even if you dont have a website. All you need to do is verify your business address through a validation process which is usually completed in hours. Offer enhanced visibility By providing videos, photos, contact information, description as well as map, Google listings provide a better internet presence of your business to online customers. Increased visibility acts as a USP in driving local prospects. Moreover, better visibility helps to get exposure to a huge client base in a...
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