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Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

Advantages of Quality Backlinks

Backlinks are incoming links which you get from other websites to promote your site or blog. They are also termed as referrers or do-follow links or inbound links. Getting quality backlinks are important for two reasons, firstly these can gauge the kind of respect and eminence you have earned over the internet and secondly these help you to a great extent in improving your site rankings over popular search engines. So the higher the quality of your backlinks the more visible you become over the search engines. Conversely, if you have disreputable backlinks or do not have any, then your credibility over the internet is at stake. You simply have to put efforts to secure quality backlinks to enjoy a couple of benefits as discussed below. Improves your search engine rankings The moment you create your website it simply starts with zero backlinks and hence cannot be seen over different search engines. However, if you start building up backlinks consistently for a couple of months you can see your site getting indexed by the popular search engines which certainly improves your site rankings. If you want to outrank your rivals’ sites, try getting more number of quality links than them. It...
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The Secret of URL Shorteners

Someone sends you a link in an email and it looks something like this: https://www.reallylonglink.com/extrabit1/anotherbit2/anotherbitsbrother/anotherbitssister/anotherbitsmother/anotherbitsfather/anotherbitsaunt/anotherbitsuncle%/ Someone else sends you this link: bit.ly/AB4i7j Which one would you click on? Both of these links lead to the same website and the same page, in fact they are exactly the same link. So what gives? Well the first link is what you will see in the address bar when you visit the website, the second link is an abbreviated version of that address. Why would you need to shorten links? Most link shortening tools came into existence when Twitter came along with their 140-character limit. Without these tools it would be impossible for most of us to share our daily news, tips and tricks. However there are those who have been in operation for a lot longer than that. Whilst Twitter was probably the catalyst for many URL shortening tools, shortened URLs can now be found on almost every Social Media site and are regularly used within emails and mobile devices. Lets face it, a short link looks and hell of a lot tidier, and the propensity to click on said link would be a lot higher. Maybe its just me, but I get...
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