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Hit by Penguin or Panda – How You know?

For those in the business of SEO, having knowledge of algorithm updates is vital. With regular updates coming from Penguin and Panda, it is all the more important to be updated on the developments. Below are listed the ways that will let you know if you have been hit by Penguin or Panda. Determining if hit by Penguin or Panda  1.) Date checking The best way of doing this is to launch Google Analytics and drilling into Google Organic reporting. The timeframe is to be set from April 1st to 15th May. Doing this will enable you to have a good view of traffic. As a reference you can keep in mind that Panda was on 4/19, Penguin on 4/24 and Panda refresh came on 4/27.  2.) Keyword dropping After one knows the algorithm that has hits one, you can start to check the keywords that have dropped. As a reference one can remember that Penguin came out on a Tuesday, Panda came on Thursday followed by a refresh on Friday. It is a common fact that many websites see a drop on weekends, so one needs to understand the trend as it helps one check out on the keywords that...
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Google Penguin Update: Information, Effects and Solution

With the boom of the Internet, many business owners and corporations have seen its potential as a powerful means of marketing and advertising. That is why majority, if not all, companies now have their own website to promote and showcase their different products and services.
But website owners know that it is not just important that they established a website. For a website to be considered successful, it should have a high ranking that it will always appear at the first few pages of search engine results pages (SERPs) of popular search engines like Google, Yahoo, Bing and more. For this reasons, companies employ the help of SEO experts to implement strategies that will improve the site’s SEO and ranking.

Some of these strategies include: White hat link building. Site owners find reliable and good quality sites where they can get backlinks. They can get backlinks by submitting guest posts to other sites in exchange of a link to their website, commenting to sites with good page rank that is related to the website’s niche and more. Content Marketing strategy. This is done by publishing keyword rich and good quality content on the website while observing the right keyword density Social Media Campaign....
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