Social Network for Web Professionals

Webmaster Blog

Members blog at WebmaisterPro. Covering topics related to online marketing, SEO, web development as well as software reviews.

Hit by Penguin or Panda – How You know?

For those in the business of SEO, having knowledge of algorithm updates is vital. With regular updates coming from Penguin and Panda, it is all the more important to be updated on the developments. Below are listed the ways that will let you know if you have been hit by Penguin or Panda. Determining if hit by Penguin or Panda  1.) Date checking The best way of doing this is to launch Google Analytics and drilling into Google Organic reporting. The timeframe is to be set from April 1st to 15th May. Doing this will enable you to have a good view of traffic. As a reference you can keep in mind that Panda was on 4/19, Penguin on 4/24 and Panda refresh came on 4/27.  2.) Keyword dropping After one knows the algorithm that has hits one, you can start to check the keywords that have dropped. As a reference one can remember that Penguin came out on a Tuesday, Panda came on Thursday followed by a refresh on Friday. It is a common fact that many websites see a drop on weekends, so one needs to understand the trend as it helps one check out on the keywords that...
Rate this blog entry:
2
Continue reading
2099 Hits
0 Comments

The Importance of Quality Backlinks

Quality backlinks, "quality" being the operative word here, IS more important to Google than they've ever been. That's because Google's Panda update has been part of the North American Internet scene for more than eight months. Clever marketers are carefully making deals with smart webmasters offering up quality articles that include a couple of backlinks to their website. These backlinks also include cleverly crafted anchor text. I have been teaching SEO and anchor text strategies for over a decade. I have found for many students it's a difficult concept to grasp. I found that the backlinking jargon is the main culprit. If you have troubles in this area or are new to the subject I'll try to provide clarity. First, bear with me while I tell you a quick anecdote. A Quick Way to Kill Your Rankings I recently was called by someone in the SEO field asking if I could help him guide one of his clients in the right direction. His client's page had plummeted from page 3 to page 30 and the poor guy was scratching his head and trying to figure out where he had gone wrong. It quickly came out that what he was doing was...
Rate this blog entry:
1
Continue reading
3359 Hits
0 Comments